About Us

Established in Singapore since 2005, we are a trusted supplier of quality & unique early childhood & special needs manipulatives, Maths, Science & Language teaching aids, award-winning educational games, creative learning toys, classroom resources, play equipment & many others suitable for children of most ages.

Our Vision Is...

Our Vision Is...

... to make learning enjoyable for every child as we believe children learn best when they are relaxed and having fun.

Our Mission Is...

Our Mission Is...

... to provide children with educational games, toys & teaching resources that help to

  • enhance their creativity, knowledge & skills;
  • stimulate their curiosity of the world around them &
  • encourage bonding & hands-on play at home or in school.
Our Commitment To Product Safety Is...

Our Commitment To Product Safety Is...

... to ensure that our products meet at least one of the following requirements

  • ASTM (American Society for Testing & Materials) International Standards;
  • CCC (China Compulsory Certification);
  • CE (Conformité Européenne) Certification; 
  • CPSIA (Consumer Product Safety Improvement Act) Certification; &
  • ISO (International Organization for Standardization) Certification.
Our Products Include...

Our Products Include...

... a comprehensive range of teaching aids, award-winning educational games & toys from reputable brand names in USA, Europe, Australia & Asia. Our innovative sourcing has enabled us to constantly seek out quality & affordable educational resources from around the world. Todate, there are hundreds of best selling product types in store.

Many of our teaching aids & manipulatives are in line with the curriculum standards set by the Ministry of Education & used widely in many schools & learning centres in Singapore. Our products are also used for learning at home, for enhancing enrichment & training programmes as well as for promotional gifts, birthday or Christmas gifts!

In addition, our activity kits, games & toys, some developed by graduates from Harvard & Ivy League universities, have been accorded prestigious awards such as the Teachers' Choice Awards, Oppenheim Toy Portfolio Awards, Dr Toy Awards & Parents' Choice Seal of Excellence! This affirms the high quality & effectiveness of our products.

Here are some featured products :

  • In the Family Magazine - Magic Science For Wizards Only

In the Parents World Magazine :

  • Convertible Fire Truck
  • Linking Cubes N Blocks
  • Magic Science For Wizards Only

  • In The Straits Times - Adventure Course Set

Our Customers Include...

Our Customers Include...

... childcare centres, kindergartens, primary & secondary schools, international schools, special needs schools, homeschools, tuition & enrichment centres, educational & training institutions, companies, teachers, tutors, parents & many other local & international customers. Below are some of the customers who have purchased from us :

Here are some of their comments :

I've used some of the items in class such as Ice Breaker Ball & Conversation Cubes & the students love them! Class participation has increased tremendously.
Mrs P. Tan
Primary School Teacher, Singapore
Thank you very much! I appreciate your help.
Ms Zerafa
Customer, Malta
The Linking Cubes are really useful & versatile! I often use them to teach my Pri 2 & Pri 5 kids from number bonds to model sums on fractions, ratios...etc.
Mr Liaw W.S.
Father of 3, Singapore
Thank you very much for your quick response. It is so nice to (do) business with your company and to deal with you in particular! I will definitely do business with you again shortly.
M. Senekal
Maths Teacher, South Aftrica
Unique & educational...at reasonable prices too!  Very informative especially the Microslides & Viewer.
Ms Leong
Childcare Centre Owner, Singapore
Member's Corner